‘Fear of Looking Cheap’ Can Deter Sports Piracy, But Piracy Stats Can Backfire
Over the years, we’ve witnessed dozens of anti-piracy campaigns. Despite these efforts, reported piracy rates appear to increase, seemingly undeterred. Research has indicated that piracy is a complex phenomenon that’s not always easy to grasp. However, understanding the motivations of pirates can be key to changing their behavior, new research suggests. Piracy Study: Social Risks & Norms An academic study recently published in...
